Let me ask you something. When was the last time you received something personal in the mail? Not a bill. Not junk mail. A proper, physical Postcard with your name on it.
Feels special, doesn't it?
That's the magic of postcards. In our world of overflowing inboxes and endless social media ads, a simple postcard can cut through the noise like nothing else. At East London Printer, we've been helping businesses use postcards effectively for years, and today I want to share why they might be exactly what your marketing needs.
Why Postcards? (The Numbers Don't Lie)
They get opened. 90% of postcards are read, compared to just 20-30% of emails
They work fast. Most responses happen within days of receiving one
They're affordable. Often cheaper than digital ads when you factor in results
They last. People pin them on fridges, pass them to friends
The Many Lives of a Postcard
Postcards aren't just for holidays. Here's how smart businesses use them:
Local Marketing Gold
Restaurants announcing new menus
Salons promoting seasonal offers
Estate agents showcasing new properties
Event Invitations That Get Noticed
Gallery openings
Product launches
Community events
Customer Appreciation
Thank you notes with orders
Birthday/anniversary surprises
Loyalty program reminders
Direct Sales That Convert
Limited-time offers
Clear call-to-action (like "Bring this card for 20% off")
QR codes linking to your website
What Makes a Postcard That Works?
After printing thousands, we've noticed the winners all share:
One clear message (Don't try to say everything)
Bold, simple design (Clutter kills response rates)
Strong call-to-action ("Visit today", "Call now", etc.)
Quality feel (Thick card stock makes people take notice)
Common Postcard Mistakes (And How to Avoid Them)
Too much text - If they need reading glasses, you've lost them
Weak images - Pixelated photos scream "amateur"
No clear next step - Always tell them what to do
Cheap paper - Flimsy cards get tossed immediately
Why Print With Us?
We're not just another printer. We're your local London team who:
Get it right first time (No misprints, no excuses)
Offer same-day printing (For when you're in a pinch)
Give honest advice (We'll tell you if your design won't work)
Care about your results (Because your success is ours too)
Our Ridiculously Simple Process
You tell us what you need (or ask for our help)
We print them properly (With quality that shows)
You get postcards that work (The same day)
No complicated steps. No minimum orders. Just great postcards, done right.
"But I'm Not a Designer!"
Relax. We've helped:
Cafés with just a logo and an idea
Artists needing to promote exhibitions
Small shops wanting to stand out
We can design your postcards from scratch or polish what you've got.
Same-Day Postcards? Seriously?
Yes. If you're in London and need postcards urgently, we can often print and deliver them the same day. Just call us early.
Ready to Make an Impact?
In a world where everyone's shouting online, sometimes the quietest message - delivered right to someone's hand - speaks loudest.
Call us at 020 7041 9649 (We answer)
Email hello@eastlondonprinter.co.uk (We reply fast)
Visit eastlondonprinter.co.uk (No annoying pop-ups)
Your message deserves to be seen. Let's put it on a postcard.
